Carl Mela Named 2017-19 MSI Executive DirectorDec 06, 2016
At the November 2016 Trustees Meeting, Carl F. Mela of the Fuqua School of Business at Duke University was announced as MSI Executive Director for 2017-19.
7 Top Issues for Marketers: Findings and FrameworksNov 25, 2016
Journal of Marketing special issue offers comprehensive review of MSI's research priority topics.
What Marketers Are Talking About - November 2016Nov 22, 2016
What's new and newsworthy on the marketing front - from the Marketing Science Institute.
MSI and AMA Partner on Journal of Marketing Special IssueNov 21, 2016
The November issue of Journal of Marketing provides a comprehensive review of what is known on the topics that are most important to MSI members.
The Power of Collaboration: Letter from President Marni ClippingerNov 18, 2016
In 2015, we embarked on a strategic review in an effort to better understand where MSI fits in the universe of similar organizations, what sets us apart, and how to make the MSI relationship even more valuable for our corporate and academic members.