BIO

Daniel Ershov is an Assistant Professor of Marketing & Analytics at the University College London School of Management. He specializes in quantitative marketing and empirical industrial organization, studying competition and the effects of digital technology on the operation of markets and on consumer/firm interactions. His main research areas include the effects of algorithms on retail prices, competition in the mobile app market, and influencer advertising. Daniel’s research has been published in top academic journals like the Journal of Political Economy, the RAND Journal of Economics, the Economic Journal and the American Economics Journal: Microeconomics. Before joining UCL, Daniel was a professor at the Toulouse School of Economics, and he holds a PhD in Economics from the University of Toronto.