EXPERTISE

Advertising, Competitions & Markets, Marketing Analytics, Marketing Experiments, Marketing ROI, Omnichannels & Customer Journey, Pricing, Privacy & Regulation, Social Media & Social Influencers

My recent work focuses on combining machine learning tools and statistical econometric methods to address important problems in the domain of digital marketing and online platforms. Prior collaboration experiences have mostly been with tech and retail companies, with a focus on experimentation, platform design, and AI/machine learning. Research, workshop, speaking engagement