BIO

Mike Ahearne at the University of Houston’s C.T. Bauer School of Business is the Research Director of the Stagner Sales Institute. He a leading consultant and marketing scientist primarily focused on improving the performance of salespeople and sales organizations and author of leading Harvard cases and Harvard Business Review. His research has impacted business practice significantly, leading the Sales Education Foundation to select him as the inaugural winner of the Sales Education Foundation’s Research Dissemination Award. Ahearne also coauthors the highest grossing professional selling textbook in the world, Selling Today: Partnering to Create Customer Value.