BIO

Martyn has over 25 years of transformation experience using analytics, research and strategy experience, and has served on several academic advisory boards.He is also on the board of a couple of startups Delineate Strategy and Team8.

Martyn leads People Analytics and Insights for United Health Grpup. A large part of his work is focused on getting research, analytics and insights embedded into the business to make better in the moment decisions, recently he has also been working on analytics for the government response to COVID-19 for medical providers and uninsured Americans. Prior to this he ran Global Research, Performance Reporting, Data Strategy and Analytics for The Coca-Cola Company and built the Data, Analytic, and Consumer Research capabilities team at Kimberly-Clark. In these roles he established innovative solutions to grow the business based on the latest thinking in analytics, data science, behavioral science and adapting tech developed from other industries, always ensuring that the work was effective and embedded into the business process. Martyn joined K-C from Microsoft where we lead a team developing next in class Business Solutions using data and analytics, building on experience he gained at General Mills establishing the UK and European research and analytics and in the US from leading Global Data Strategy, Big Data Analytics and Innovation. Over the years he has earned a reputation for delivering innovative, useful, and proprietary techniques and developing teams who are able to take this work and make a difference to the businesses they support.

Martyn is passionate about analytics and teaches classes at various Universities around the world as well as speaking at conferences and events. Martyn holds a Ph.D from Imperial College London. He just moved back to Minneapolis from Atlanta. He rebuilds and races vintage Minis, enjoys wine, hiking, doing cool science experiments, wandering around botanical gardens looking for inspiration for his own, and volunteering to help end inequality using AI and Analytics.