BIO

Xueming Luo is the Charles Gilliland Distinguished Chair Professor of Marketing, Professor of Strategy and MIS, and Founder/ Director of the Global Institute for Artificial Intelligence & Business Analytics in the Fox School of Business at Temple University. His research is quantitative in nature and focuses on integrating artificial intelligence technologies, big data machine learning, econometrical methods, and field experiments to model, explain, and optimize customer experience, company strategies, platform designs, and creator & sharing economy. He is an interdisciplinary thought-leader in leveraging AI/ML algorithms, text/audio/image/video data, and causality inference for digital marketing, mobile targeting, social media analytics, brand activism, and social responsibility. Xueming has worked with leading global companies in mobile communications, banking, e-commerce, health care, education, pharmaceutical, and petroleum industries. His research has been featured by premier journals in Marketing (MkSc, JM, and JMR), Management and Strategy (MgSc, SMJ, AMJ, and POM), and Information Systems (ISR and MISQ). He has been ranked as top 8th worldwide regarding Author Productivity in the Premier Marketing Journals (JCR, JM, JMR, MKSC) during 2013-2022. Xueming has over 24,700 citations on Google Scholar.