Lea Hinderling
Head of Data, Measurement & Analytics, Telecom
BIO
Lea brings +15 years of digital marketing experience spanning industries (Telecom, Travel, Pharma and CPG), disciplines (media buying, ad and enterprise sales, measurement/martech), and ecosystem (Publicis, Google). She was first exposed to the power of consumer insights and site analytics when she worked in business development at a study abroad company in Argentina. This sparked an insatiable curiosity for understanding the digital consumer journey and how to best optimize for business outcomes. She is currently based out of LA and leads a team of measurement and data consultants that support Google’s top Telecom partners.